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Shipping Software: Moving From API Shipping to Multicarrier Shipping with Resident Raters — When Is the Right Time?

Posted by Rick Williams on Nov 18, 2016 8:00:00 AM

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Every day, Jim, a small business owner, opens the back door to his stationwagon and places customers' packages inside. He drives them down to the local post office and sends them off around the world.

But lately the station wagon has been stuffed to the brim.


Read the Guide: 9 Ways to Reduce Warehouse Management Costs


Business has grown every week, and the old station wagon is getting too small to handle all the boxes. Some days he has to even make two trips. He knows he needs a panel truck to handle all the packages, but he isn’t sure when to make the move.

Although you are a much bigger company, in a lot of ways your shipping situation might be like Jim’s. You are shipping more packages every week, possibly 500 to 1,000 per day. You might use the APIs from major carriers to handle the load, but you are adding staff and shipping times are not getting shorter.

But like Jim, you are not sure when to make a step up to the next level, or you may not know what options are available to help you save time and money in shipping costs.

Major Complaint

The number one complaint that we get from shipping customers is that their shipping is slow. The good news is that there is technology now that makes shipping very fast. It’s like the difference between a car you drive to work and a dragster roaring down the straightaway.

Multicarrier shipping software is a dragster. If you ship 500 to 1,000 packages a day, you want to use a dragster. Because otherwise your system is too slow, and you are losing money.

When to Make the Move

The question is when should you move from your current carrier-based API shipping method to a multicarrier shipping software system with resident raters. If you are shipping around 750 packages a day, you need to look at a multi-carrier shipping system, because you have moved from a small shipper to commercial level shipping.

For example, if it takes more than a few seconds from the time you need a label and press the key to having the label in your hand, it’s too slow. You may feel seven to 15 seconds for a label to print is normal until you see it done in three seconds.

Demand for Customization

While speed is a primary consideration, once you are shipping 750 packages or so a day, you have a number of other considerations. For instance, customers want more customization options, like customized labels. Your clients' demands begin to make it difficult to handle their requests with your current system.

Additional Benefits

A multicarrier shipping system with resident raters provides additional benefits, like routing guides built into the system. All the different hardware requirements are set. You can rapidly ship using a wide variety of methods. In-motion systems can put a label on the box the second it comes across the scale.

You can ship from a file process or use premanifesting, where the shipping system provider knows the weight of everything you are shipping — you send them the name and address and the weight, and they process premanifest shipments.

Moving Up

Like Jim, you may be stuffing too much into your current shipping software. If you are shipping around 750 packages a day, it may be time to step up to a multicarrier shipping system with resident raters. You’ll save on labor costs, offer more customization options to customers and add significant speed to your shipping system.

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Topics: multichannel shipping